Vision, Mission & Values

Vision The leading battery manufacturer in the Middle East and a benchmark for the industry, committed to providing total customer, employee and shareholders satisfaction.
Mission Provide our customers with the highest quality battery product on time and at a competitive price. We strive to earn our customers loyalty and satisfaction, provide continuous development and motivation for our employees and achieve high return on investment to our shareholders while ensuring to have environmentally friendly product and process.
  •  Make continual improvement the goal of every individual
  •  Put quality in everything we do
  •  Eliminate every form of waste
  •  Use technology as a tool